Publication Plan

TITLE: DELUXE

POSITIONING STATEMENT: Music That Matters

FREQUENCY OF PUBLICATION: Weekly

PRICE: £2.00

DISTRIBUTION: Newsagents, Supermarkets, Music Stores, Music Venues.

RATIONALE: The main focus of my magazine is to give music fans news and information about the latest bands. It will offer interesting reviews, interviews and articles that will appeal to the target audience of the magazine.

STYLE: Informal style of writing will be used that will directly address the readers of the magazine. The magazine is for all music fans so it will use simple vocabulary


Regular Content
Editorial
Fans Letters Section
Gig Reviews
Crossword section
Main feature article about cover image
New bands section
Top 10 tracks of the week
Album Reviews
Gig listings
My Influences – various artists talk about the music that matters to them
Quick fire – Q&A section with a different musician each week

Feature Articles
The Good Old Days – The Libertines on the verge of a reunion?
Wild beasts on tour
Friendly Fires’ US Invasion
Nick Cave on Bunny Munro
Hey Scenesters – The cribs talk about new album and recruiting ex-smith Johnny Marr
Interview with unsigned new band
Guitar Heroes – A to Z of worlds greatest guitarists
Stone Roses 20th anniversary interview
Seasick Steve- Rags to Riches
The Killers – Track by Track of new album
Not So Difficult Second Albums – The Horrors, the Maccabees, Jack Penate.
Bah Humbug – Christmas with the Arctic Monkeys
In the studio with Cold War Kids
Tribute to 30 years of the cure
Top 100 Indie Anthems
Rising Stars – Marina and the Diamonds
Elbow shoot to stardom – interview with the band
Worlds most famous music conspiracy’s
Competition to win tickets to reading festival
Are we human? – Into the mind of Brandon Flowers

House Style

Coverlines: Rockwell Extra Bold and Arial

Headlines: Elephant

Standfirst: Rockwell 14pt.

Captions: Rockwell 8pt

Features first paragraph: Drop capital Elephant 5 lines deep

News first paragraph: First Word in bold capitals

Body text: Times New Roman 11pt

Colour scheme: Blue, Red, Green